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Google says it can cut JPEG size by 35 percent with its new Guetzli algorithm, but our tests don’t back that up

Google has announced a new and improved JPEG implementation that it claims can shrink file sizes by as much as 35% with better image quality than you’d see in an equivalent standard JPEG file. That kind of improvement would be significantly useful, if true — repeated studies have shown a distinct correlation between website load […]

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